Friday, May 7, 2010

Distributors

One important aspect of movie business is distribution. Distribution is marketing and circulation of movies to various theaters and even for home viewing (ie. DVDs, Downloading, Pay-Per-View, etc). The distributor needs to convince people to show a certain film at a certain date A movie distributor is an entertainment business professional who acts as an agent, linking motion picture producers with exhibitors to book a given film’s original theatrical run. Film distribution companies also market and circulate movies in home entertainment formats, including VHS, DVD, Blu-ray and online digital formats.
Here’s how it works: film studios sign licensing agreements with movie distribution companies after a film is completed, at which time the distributor decides how many prints of the movie should be made. The more theaters the film will play in, the more prints needed. Limited engagements and smaller theatrical runs require fewer prints, at least initially; if the demand proves to be there once a movie appears in cinemas, film distribution companies will order additional prints for a wider theatrical release.

I hope this makes people realize that many different components go into making a movie and distribution is one that is very important and works closely with marketing.

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